White Label Comparison Platform & CDR Data

The platform behind CompareThat is available as a white label product. It brings together the open banking product data published by Australian banks and lenders, and puts a working content management system on top, so you can build product tables branded to your business and embed them in your own site.

Email our partnerships team

How it works

  1. Pick your verticals and products. Choose the categories your audience cares about, then the providers and products to compare.
  2. Build and brand your tables in the CMS. Set the order and the columns, add your own labels and badges, and apply your logo, name and colours.
  3. Embed or publish. Place a table on your own site, or drop it into an article or guide written in the same CMS.

The data

We collect the Product Reference Data that banks and lenders publish under the Consumer Data Right (CDR), energy plans from the Australian Energy Regulator and superannuation data from APRA, then check it and keep it up to date. You get the rates, fees and features each provider publishes, across eight verticals you can see live on CompareThat:

Banking product data is refreshed twice a day, energy plans daily, and superannuation data is checked each quarter for APRA’s latest publication.

Rates and fees stay locked to the provider’s own published data. You decide which products to show and how to present them, but the numbers for every CDR product come from the source and update when the provider updates them. You can also add products the CDR doesn’t cover by hand. Where Our Data Comes From explains the sources in full.

The CMS

It’s the same CMS that runs CompareThat.

Customisable to your business

Who it’s for

Publishers, media businesses, financial services brands and member organisations that want accurate, current product comparisons without building and maintaining a data pipeline of their own.

Frequently asked questions

What is a white label comparison platform?

It’s a comparison service you run under your own brand. We supply the product data and the tools to present it; you choose the products, set out the tables and publish them to your audience with your logo, name and colours.

Where does the product data come from?

Banking products come from the Product Reference Data that Australian banks and lenders publish under the Consumer Data Right (CDR), the open banking regime. Energy plans come from the Australian Energy Regulator and superannuation data from APRA.

How often is the data updated?

Banking product data is refreshed twice a day, with a full re-check of every product each week. Energy plans are refreshed daily, and superannuation data is checked each quarter for APRA’s latest publication.

Can I embed comparison tables on my own website?

Yes. Each table you build has its own embed address, which sits in your page as an iframe and carries your branding. The table keeps updating with the data, so there’s nothing to republish when a rate changes.

Do I need a developer?

Not for day-to-day work. Tables, articles and homepage sections are all edited in the CMS. Placing an embedded table on your site is a one-off paste of a short snippet into the page.

Can I add products the CDR doesn’t cover?

Yes. You can add products by hand and show them in your tables beside the CDR products, whose rates and fees always come from the provider’s own published data.

Get in touch

To talk about the white label platform, contact our partnerships team.

Email · partners@comparethat.com.au
Phone · 0431 668 070

Tell us a little about your business and what you’d like to build, and we’ll set up a time to show you the platform.