Advertise With Us
CompareThat helps Australians compare banking products, superannuation and energy plans side by side. If you’re a bank, lender, card issuer, energy retailer or super fund, we’d like to talk about how your brand can reach people while they’re comparing.
Who we’d like to hear from
- Banks and other deposit takers, for savings accounts and term deposits.
- Lenders and card issuers, for home loans, personal loans, car loans and credit cards.
- Energy retailers, for electricity and gas plans.
- Superannuation funds, for MySuper and choice products.
Ways to work with us
What’s available depends on the product and the arrangement. It can include:
- Sponsored Placement: your product shown in a highlighted position in a comparison table or card, marked “Sponsored Placement” wherever it appears.
- Paid referrals: an arrangement paid on a click through to your website, an application or a completed sign-up.
- Display advertising: banner and display placements, identified as advertising.
- Sponsored content: sponsored articles or commentary within our guides, identified as advertising.
We’ll talk you through what applies to your products.
How we keep it fair
Your products are likely already here. Every product we compare comes from the provider’s own published data: Product Reference Data published under the Consumer Data Right (CDR) for banks and lenders, the plan data the Australian Energy Regulator hosts for energy retailers, and APRA’s product performance publications for super funds. A product appears in our comparisons whether or not its provider has a commercial arrangement with us.
Payment never determines which products we show, and it never changes a product’s rates, fees or features. A sponsored placement can change where a product appears in a list, and every one is marked “Sponsored Placement”. We don’t sell rankings, reviews or editorial opinions.
Get in touch
To talk about advertising with CompareThat, contact us.
Email · advertise@comparethat.com.au
Phone · 0431 668 070
Tell us about your organisation, the products you’d like to promote and what you’d like to achieve, and we’ll come back to you.